Job: Digital Sales and Marketing Manager, MTV Networks (New York)

Posted by | Oct. 11, 2010 | 3,284 views

Position: Digital Sales & Marketing Manager

Company: MTV Networks

Description:
Position is responsible for sales and marketing for the Download To Own business for the MTV Music & LOGO group across all Digital Service Providers (DSPs) such as iTunes and Amazon. Manager will develop and execute digital marketing plans for new TV and Music projects and secure ongoing promotions for digital catalog with the primary goal to drive digital sales. Position reports to VP of Production and Director of Music products while working closely with the marketing team. Must be willing to multi-task and have a passion for marketing and entertainment.

Responsibilities:
o Create and execute digital marketing plans to achieve sales goals for new TV and Music projects.
o Present initial marketing plans for new projects to DSPs and secure placement/promotions for new titles.
o Must secure placement and ongoing promotions with DSP partners for all digital catalog.
o Remain informed of DSPs new initiatives and create proposals for new marketing & sales opportunities.
o Maintain strong working relationships with all digital partners in key areas such as marketing, operations and logistics.
o Work closely with marketing team to manage online presence including social networks and 3rd party outlets
o Consistently monitor channel programming and multiplatform schedules in order to identify new business opportunities.
o Provide weekly DTO sales reports for distribution to brands and departmental use.
o Create performance overviews of marketing and promotional campaigns
o Supply frequent reports of general market conditions, competitive initiatives and identify areas of opportunity for MTVN content.

Experience/Requirements:
o 3-5 years experience in the Digital and Online Marketing field.
o Strong knowledge of Download to Own Business + existing relationships with DSP partners.
o Must be well versed in the digital marketing landscape (social media & online promotions) and have general knowledge in other marketing areas such as Publicity, On-Air and Creative.
o Great communication and organizational skills and ability to work under pressure, communicate effectively, and meet deadlines.
o Proficient in Excel, PowerPoint, Photoshop, metadata and digital file formats.

How to Apply: Visit our career website: http://tbe.taleo.net/NA5/ats/careers/requisition.jsp?org=MTVNETWORKS&cws=1&rid=916

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