Author Archive for Fraser Neilson
Fraser focuses upon how to make the most of media and ad budgets in the digital age and also looks at both on and offline media that can help sell records and build databases as well as fan bases.
What’s In It For Me?
I’m sure this post will strike a chord with many of you as we all cope with increasing amounts of data and new technology in the 21st century. However we need to make sure we remember that the most successful businesses are still based on simple plans and models. And that applies to websites just [...]
Can You Harness The Power Of Free In Your Business
Fraser Neilson examines the power of Free and how it can be harnessed to work for the music business.
Media Planning and Buying – Top 10 Tips for Success
As media proliferates in types available and number of opportunities, picking the right combination to actually produce results is getting harder and harder.
These tips can help you get the most out of your advertising budgets in 2009.
Have your online sales process right before you advertise
- Perhaps test with some cheap PPC Search traffic first
Have your [...]
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Billboard.biz- Comes With Music To Launch In India March 19, 2010
- Viacom, Google Accuse Other Of YouTube Hypocrisy March 19, 2010
- HMV, Orange Partner On Mobile Gaming March 19, 2010
- Google May Announce China Plans Monday: Report March 19, 2010
- Business Matters: No Good TV, The Key To Successful Mobile Apps and More March 19, 2010
- RealWire
- Accedo and Netgem Partner March 22, 2010
- Telmap and BlueSky Positioning collaborate to integrate real-time location-based and navigation services into A-GPS SIM March 18, 2010
- Facebook's first soap opera launches March 18, 2010
- Whitevector Releases New Online Discussion Based Data About Websites March 18, 2010
- Smartphones Launches College Basketball Bracket Challenge App March 17, 2010
Peter Sunde, one of the founders and former spokesperson of BitTorrent site The Pirate Bay, recently debuted a new venture…one that will actually make content owners money instead of bleeding them dry. The project is in the form of a service, called Flattr (get it, like flattering?) that aims to...
Music Industry Payments Strategy 2010: something tedious and strenuous, or something built upon inner drive and desire?...