Category archives for: Marketing

5 Ways to Reach a Larger Audience With Your Music With Little Extra Effort

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ShareTweet I’m a big fan of efficiency when it comes to marketing, and when it comes to promoting new music releases there are so many opportunities that most artists completely miss. Here are a few tips, techniques and tools to bear in mind to help you reach a larger audience with little extra effort: 1. [...]

Did Tommy Mottola Buy Credibility From The New York Times?

Did Tommy Mottola stack the deck?

“Hitmaker” Number 3 and gone

How Powerful is Justin Biebers Twitter Account?

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ShareTweet This is a guest post from Matthew Billy The Host of the Between the Liner Notes podcast. Now normally TMV hates everything Justin Bieber, but they are some interesting points made in the post and it does convey how celebrities can help kickstart other artists careers and/or businesses. Good publicity takes a lot of [...]

Exclusive Interview: Richard Cohen, CEO LoveLive Part 1 (VIDEO): Framework Agreements & Rights Clearance

Richard Cohen, CEO LoveLive, Exclusive TMV Interview

ShareTweet TMV’s Laura Thorne interviews Richard Cohen, CEO of London-based LoveLive, a music content developer and strategic service provider working with artists, labels and brands. Prior to forming LoveLive in 2008, Cohen was on the board and Entertainment Managing Director at sports media company Perform Group, and previously held senior positions at Framestore CFC and [...]

5 Tips for Getting Your Music Featured in Film & TV

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ShareTweet This post is written by Marcus Taylor, founder of The Musician’s Guide Several weeks ago I wrote a post on The Music Void about building your contacts as an artist, after being featured on ASCAP’s Daily Brief I started receiving tens of emails from artists asking about how to get their music in film [...]

LoveLive/Rockfeedback/Transgressive’s Toby L – Part Two – VIDEO

Toby L LoveLive/Rockfeedback/Transgressive Founder

ShareTweet Part Two of our interview with LoveLive/Rockfeedback/Transgressive founder Toby Langley, discussing LoveLive’s collaboration with YouTube, their philosophy around the band and brand partnership, and his views on content development and where it’s headed down the road. We interviewed Toby at the Lexington pub prior to opening – where they have presented many an event [...]

LoveLive/Transgressive/Rockfeedback’s Founder Toby Langley (VIDEO)

Toby Langley, Founder LoveLive, Rockfeedback, Transgressive

ShareTweet Toby Langley, known colloquially as Toby L, started interviewing bands in the UK when he was just fifteen years old. It was the year 2000, and the website Rockfeedback was born. In 2004, Toby and his partner, Tim Dellow, went on to form Transgressive, a record label, management and publishing house, and are working/have [...]

7 Ways to Build Music Business Contacts

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ShareTweet This guest blog post was written by Marcus Taylor, founder of The Musician’s Guide — a website that helps DIY musicians learn about the insides of the music industry, and download useful legal resources including publishing contracts & producer contracts. We all know that “who you know” and “being in the right place at the right time” [...]

An Indie Musician’s Guide to Getting Featured in the Local Press

The-press

ShareTweet This guest blog post was written by Marcus Taylor, founder of The Musician’s Guide — a website that helps DIY musicians learn about the insides of the music industry, and download useful resources including music contracts and contact lists. Getting featured in the local press is easier than you might think. Journalists are constantly [...]

Is Facebook Just A $100 Billion Excuse For Boring People To Spam Others?

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ShareTweet Facebook listed on the NASDAQ stock exchange last week at a price of $38 per share – effectively valuing the company at $104 Billion dollars. Whilst yes a great milestone in financial terms, it finished the day at $38.23 per share – not a resounding success in financial terms if you look at other [...]

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