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	<title>THE MUSiC VOiD &#187; Marketing</title>
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	<link>http://www.themusicvoid.com</link>
	<description>The music industry’s leading sources for music industry opinions, insights and interviews.</description>
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		<item>
		<title>5 Ways to Reach a Larger Audience With Your Music With Little Extra Effort</title>
		<link>http://www.themusicvoid.com/2013/03/5-ways-to-reach-a-larger-audience-with-your-music-with-little-extra-effort/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-ways-to-reach-a-larger-audience-with-your-music-with-little-extra-effort</link>
		<comments>http://www.themusicvoid.com/2013/03/5-ways-to-reach-a-larger-audience-with-your-music-with-little-extra-effort/#comments</comments>
		<pubDate>Mon, 11 Mar 2013 22:40:58 +0000</pubDate>
		<dc:creator>Marcus Taylor</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Audience.fm]]></category>
		<category><![CDATA[Facebook Promoted Posts]]></category>
		<category><![CDATA[Fandistro]]></category>
		<category><![CDATA[Hootsuite]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Oneload]]></category>
		<category><![CDATA[Reaching Audiences]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=15582</guid>
		<description><![CDATA[I’m a big fan of efficiency when it comes to marketing, and when it comes to promoting new music releases there are so many opportunities that most artists completely miss. Here are a few tips, techniques and tools to bear in mind to help you reach a larger audience with little extra effort: 1. Upload [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Did Tommy Mottola Buy Credibility From The New York Times?</title>
		<link>http://www.themusicvoid.com/2013/02/did-tommy-mottola-buy-credibility-from-the-new-york-times/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=did-tommy-mottola-buy-credibility-from-the-new-york-times</link>
		<comments>http://www.themusicvoid.com/2013/02/did-tommy-mottola-buy-credibility-from-the-new-york-times/#comments</comments>
		<pubDate>Tue, 19 Feb 2013 19:19:58 +0000</pubDate>
		<dc:creator>Wayne Rosso</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Labels]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Hitmaker]]></category>
		<category><![CDATA[New York Times]]></category>
		<category><![CDATA[Tommy Mottola]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=15539</guid>
		<description><![CDATA["Hitmaker" Number 3 and gone]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2013/02/did-tommy-mottola-buy-credibility-from-the-new-york-times/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How Powerful is Justin Biebers Twitter Account?</title>
		<link>http://www.themusicvoid.com/2012/12/how-powerful-is-justin-biebers-twitter-account/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=how-powerful-is-justin-biebers-twitter-account</link>
		<comments>http://www.themusicvoid.com/2012/12/how-powerful-is-justin-biebers-twitter-account/#comments</comments>
		<pubDate>Sun, 09 Dec 2012 20:35:00 +0000</pubDate>
		<dc:creator>Matthew Billy</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[artist career]]></category>
		<category><![CDATA[Blogs]]></category>
		<category><![CDATA[Justin Bieber]]></category>
		<category><![CDATA[Music Business]]></category>
		<category><![CDATA[popular culture]]></category>
		<category><![CDATA[Promoters]]></category>
		<category><![CDATA[publicists]]></category>
		<category><![CDATA[radio stations]]></category>
		<category><![CDATA[Twitter ACCOUNT]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=15217</guid>
		<description><![CDATA[This is a guest post from Matthew Billy The Host of the Between the Liner Notes podcast. Now normally TMV hates everything Justin Bieber, but they are some interesting points made in the post and it does convey how celebrities can help kickstart other artists careers and/or businesses. Good publicity takes a lot of time [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/12/how-powerful-is-justin-biebers-twitter-account/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Exclusive Interview: Richard Cohen, CEO LoveLive Part 1 (VIDEO): Framework Agreements &amp; Rights Clearance</title>
		<link>http://www.themusicvoid.com/2012/09/exclusive-interview-richard-cohen-ceo-lovelive-part-1-video-framework-agreements-rights-clearance/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=exclusive-interview-richard-cohen-ceo-lovelive-part-1-video-framework-agreements-rights-clearance</link>
		<comments>http://www.themusicvoid.com/2012/09/exclusive-interview-richard-cohen-ceo-lovelive-part-1-video-framework-agreements-rights-clearance/#comments</comments>
		<pubDate>Fri, 07 Sep 2012 17:10:26 +0000</pubDate>
		<dc:creator>Laura Grivainis Thorne</dc:creator>
				<category><![CDATA[Business Models]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Labels]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[content development]]></category>
		<category><![CDATA[Digital Content]]></category>
		<category><![CDATA[Digital Content Monetization]]></category>
		<category><![CDATA[Digital Platforms]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[Music and Brands]]></category>
		<category><![CDATA[streaming videos]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14856</guid>
		<description><![CDATA[TMV&#8217;s Laura Thorne interviews Richard Cohen, CEO of London-based LoveLive, a music content developer and strategic service provider working with artists, labels and brands. Prior to forming LoveLive in 2008, Cohen was on the board and Entertainment Managing Director at sports media company Perform Group, and previously held senior positions at Framestore CFC and Image.Net [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/09/exclusive-interview-richard-cohen-ceo-lovelive-part-1-video-framework-agreements-rights-clearance/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 Tips for Getting Your Music Featured in Film &amp; TV</title>
		<link>http://www.themusicvoid.com/2012/08/5-tips-for-getting-your-music-featured-in-film-tv/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=5-tips-for-getting-your-music-featured-in-film-tv</link>
		<comments>http://www.themusicvoid.com/2012/08/5-tips-for-getting-your-music-featured-in-film-tv/#comments</comments>
		<pubDate>Fri, 31 Aug 2012 06:00:39 +0000</pubDate>
		<dc:creator>Marcus Taylor</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[ASCAP]]></category>
		<category><![CDATA[Featured]]></category>
		<category><![CDATA[film]]></category>
		<category><![CDATA[Music]]></category>
		<category><![CDATA[Music Business]]></category>
		<category><![CDATA[Music Libraries]]></category>
		<category><![CDATA[Tips]]></category>
		<category><![CDATA[TV]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14717</guid>
		<description><![CDATA[This post is written by Marcus Taylor, founder of The Musician&#8217;s Guide Several weeks ago I wrote a post on The Music Void about building your contacts as an artist, after being featured on ASCAP’s Daily Brief I started receiving tens of emails from artists asking about how to get their music in film and [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/08/5-tips-for-getting-your-music-featured-in-film-tv/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>LoveLive/Rockfeedback/Transgressive&#8217;s Toby L &#8211; Part Two &#8211; VIDEO</title>
		<link>http://www.themusicvoid.com/2012/08/loveliverockfeedbacktransgressives-toby-l-part-two-video/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=loveliverockfeedbacktransgressives-toby-l-part-two-video</link>
		<comments>http://www.themusicvoid.com/2012/08/loveliverockfeedbacktransgressives-toby-l-part-two-video/#comments</comments>
		<pubDate>Fri, 24 Aug 2012 14:00:58 +0000</pubDate>
		<dc:creator>Laura Grivainis Thorne</dc:creator>
				<category><![CDATA[Business Models]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[content development]]></category>
		<category><![CDATA[Digital Content]]></category>
		<category><![CDATA[Digital Content Monetization]]></category>
		<category><![CDATA[Digital Platforms]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[Music and Brands]]></category>
		<category><![CDATA[streaming videos]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14762</guid>
		<description><![CDATA[Part Two of our interview with LoveLive/Rockfeedback/Transgressive founder Toby Langley, discussing LoveLive&#8217;s collaboration with YouTube, their philosophy around the band and brand partnership, and his views on content development and where it&#8217;s headed down the road. We interviewed Toby at the Lexington pub prior to opening &#8211; where they have presented many an event &#8211; [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/08/loveliverockfeedbacktransgressives-toby-l-part-two-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>LoveLive/Transgressive/Rockfeedback&#8217;s Founder Toby Langley (VIDEO)</title>
		<link>http://www.themusicvoid.com/2012/08/lovelivetransgressiverockfeedbacks-founder-toby-langley-video/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=lovelivetransgressiverockfeedbacks-founder-toby-langley-video</link>
		<comments>http://www.themusicvoid.com/2012/08/lovelivetransgressiverockfeedbacks-founder-toby-langley-video/#comments</comments>
		<pubDate>Sun, 12 Aug 2012 19:02:34 +0000</pubDate>
		<dc:creator>Laura Grivainis Thorne</dc:creator>
				<category><![CDATA[Business Models]]></category>
		<category><![CDATA[Digital]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[content development]]></category>
		<category><![CDATA[Digital Content]]></category>
		<category><![CDATA[Digital Content Monetization]]></category>
		<category><![CDATA[Digital Platforms]]></category>
		<category><![CDATA[experiential marketing]]></category>
		<category><![CDATA[Music and Brands]]></category>
		<category><![CDATA[streaming videos]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14735</guid>
		<description><![CDATA[Toby Langley, known colloquially as Toby L, started interviewing bands in the UK when he was just fifteen years old. It was the year 2000, and the website Rockfeedback was born. In 2004, Toby and his partner, Tim Dellow, went on to form Transgressive, a record label, management and publishing house, and are working/have worked [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/08/lovelivetransgressiverockfeedbacks-founder-toby-langley-video/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>7 Ways to Build Music Business Contacts</title>
		<link>http://www.themusicvoid.com/2012/08/7-ways-to-build-music-business-contacts/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=7-ways-to-build-music-business-contacts</link>
		<comments>http://www.themusicvoid.com/2012/08/7-ways-to-build-music-business-contacts/#comments</comments>
		<pubDate>Fri, 03 Aug 2012 01:59:32 +0000</pubDate>
		<dc:creator>Marcus Taylor</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Contacts]]></category>
		<category><![CDATA[Music Business]]></category>
		<category><![CDATA[Music Industry]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14648</guid>
		<description><![CDATA[This guest blog post was written by Marcus Taylor, founder of&#160;The Musician’s Guide&#160;— a website that helps DIY musicians learn about the insides of the music industry, and download useful legal resources including&#160;publishing contracts &#38; producer contracts. We all know that “who you know” and “being in the right place at the right time” play [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/08/7-ways-to-build-music-business-contacts/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>An Indie Musician’s Guide to Getting Featured in the Local Press</title>
		<link>http://www.themusicvoid.com/2012/06/an-indie-musicians-guide-to-getting-featured-in-the-local-press/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=an-indie-musicians-guide-to-getting-featured-in-the-local-press</link>
		<comments>http://www.themusicvoid.com/2012/06/an-indie-musicians-guide-to-getting-featured-in-the-local-press/#comments</comments>
		<pubDate>Mon, 11 Jun 2012 09:10:00 +0000</pubDate>
		<dc:creator>Marcus Taylor</dc:creator>
				<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Independent Musician]]></category>
		<category><![CDATA[Journalists]]></category>
		<category><![CDATA[Local press]]></category>
		<category><![CDATA[Marcus Taylor]]></category>
		<category><![CDATA[news values]]></category>
		<category><![CDATA[newsworthy]]></category>
		<category><![CDATA[The Musicians Guide]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14447</guid>
		<description><![CDATA[This guest blog post was written by Marcus Taylor, founder of The Musician’s Guide — a website that helps DIY musicians learn about the insides of the music industry, and download useful resources including music contracts and contact lists. Getting featured in the local press is easier than you might think. Journalists are constantly on [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/06/an-indie-musicians-guide-to-getting-featured-in-the-local-press/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Is Facebook Just A $100 Billion Excuse For Boring People To Spam Others?</title>
		<link>http://www.themusicvoid.com/2012/05/is-facebook-just-a-100-billion-excuse-for-boring-people-to-spam-others/#utm_source=rss&#038;utm_medium=rss&#038;utm_campaign=is-facebook-just-a-100-billion-excuse-for-boring-people-to-spam-others</link>
		<comments>http://www.themusicvoid.com/2012/05/is-facebook-just-a-100-billion-excuse-for-boring-people-to-spam-others/#comments</comments>
		<pubDate>Mon, 21 May 2012 06:24:15 +0000</pubDate>
		<dc:creator>Jakomi Mathews</dc:creator>
				<category><![CDATA[Digital]]></category>
		<category><![CDATA[featured]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[employees]]></category>
		<category><![CDATA[Eric Schmitt]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[Facebook IPO]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[institional investors]]></category>
		<category><![CDATA[insurmountable targets]]></category>
		<category><![CDATA[less productive]]></category>
		<category><![CDATA[mark zuckerberg]]></category>
		<category><![CDATA[social network]]></category>

		<guid isPermaLink="false">http://www.themusicvoid.com/?p=14355</guid>
		<description><![CDATA[Facebook listed on the NASDAQ stock exchange last week at a price of $38 per share – effectively valuing the company at $104 Billion dollars. Whilst yes a great milestone in financial terms, it finished the day at $38.23 per share &#8211; not a resounding success in financial terms if you look at other technology [...]]]></description>
		<wfw:commentRss>http://www.themusicvoid.com/2012/05/is-facebook-just-a-100-billion-excuse-for-boring-people-to-spam-others/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
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