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Revisit To Can New Up and Coming Artists Afford To Give Away Their Music For Free?

Revisit To Can New Up and Coming Artists Afford To Give Away Their Music For Free?

After lecturing a bunch of 14 – 17 year old teenagers on the future of the music industry last Thursday, I have had to revisit some of the opinions I outlined in my previous article focusing on this topic. Compounding this was a number of comments on that particular article and especially one from a high level English Music Promoter forcefully stating that my views were very “old school”. This same industry executive also went on to state that new and upcoming artists should be giving away their music for free in return for collecting fans email addresses.

Can New Up-and-Coming Artists or Labels Afford to Give Away Music For Free?

Can New Up-and-Coming Artists or Labels Afford to Give Away Music For Free?

With the proliferation of large megastar artists giving away their music for free, think Prince, Oasis, NIN Radiohead and Coldplay, is giving away music just a brief trend or is it here for the long-haul? Where does it leave young new artists who have not had the benefit of large marketing budgets to build national and international audiences? Will young up and coming artists be able to derive an income from other income sources if they give their recorded music away for free? Where does this, leave record labels in terms of investment in new talent?