All Entries Tagged With: "penetration"
Will apple’s iPhone penetrate the key mobile subscriber growth markets and therefore become a force to be reckoned with?
Every man and his dog in the mobile and music content sector has been shouting about the iPhone and its ground breaking user interface. I will gladly concur that the iPhone has raised the bar in terms of ease of use interface and integration of a music player into a mobile phone. But does this mean it is destined for world domination as some commentators state? Even with the soon to be released 3G version upon our doorstep I believe the answer is a firm NO!







Whilst Apple’s app store to date has so far been a resounding success, TMV asks what are the long-term prospects for app stores in general? As usual Apple was the first to innovate in this area. However, the fact it was the key innovator in this marketplace does not preclude...


