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TMV Video Interview with: Korda Marshall, MD - Infectious and Chris Morrison, MD - CMO Management

TMV Video Interview with: Korda Marshall, MD – Infectious and Chris Morrison, MD – CMO Management

The Music Void – Korda Marshall and Chris Morrison on MUZU.

Aug, 25 2009 0 Comments Full Story
Big sales without iTunes?

Big sales without iTunes?

I was intrigued recently reading a response to one of Bob Lefsetz emails from Kid Rock discussing how it was not necessary to be on iTunes to have large sales of your music and that for some artists physical sales are still the cornerstone. It made me think about Thom Yorke’s comments months ago that [...]

Aug, 18 2008 0 Comments Full Story
Why do record labels spend so much on marketing to the younger demographic with the lowest disposable income instead of adults with a larger disposable income?

Why do record labels spend so much on marketing to the younger demographic with the lowest disposable income instead of adults with a larger disposable income?

The recorded music industry likes us to cry that piracy via P2P has led to the decline of their business. However “wallet share”, or the proportion of disposable income devoted by people to purchasing recorded music, started declining back in 1994, well before the internet and the onslaught of file sharing. Even by 1994 this “Wallet Share” had still not recovered from the highs of the late 70s, whereupon it declined after the death of disco. And yes, competing interests of the video – and now DVD and games sectors – can be noted as serious competitive constraints, especially games in terms of the younger demographic segments.

May, 27 2008 11 Comments Full Story