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Conversation With David Whittle, Managing Director Of MandCSaatchi Australia,

Jakomi Mathews caught up with David Whittle, Managing Director of MandCSaatchi Australia, last week attending the Melbourne installment of global digital marketing conference Ad:Tech....

Apple Purposely Misleading Media On iPad 2 Launch

Obviously, the competition within the Tablet market place which was created by Apple’s iPad is about to heat up in 2011. Yet does Apple...

NPR: Can Record Labels Have It Both Ways?

For decades now National Public Radio, NPR, has been generally tagged as a bastion of elitist left-wing socialist media. It has never had the...

Why Refusal to Engage Is No Longer Acceptable?

In the constantly evolving digital music world, it has become clear that artist engagement is key to ensure successful career development and survival for...

Playing the System

Since I’m currently in Australia I thought it apt to write about a new Australian based upstart to the music industry, which is causing...

Fan Management Interviews

This is the first interview in a series focussed on fan management. On one end of the spectrum there are companies offering basic CRM...

Is the DIY Fan-Funded Model Sustainable?

With the recent collapse of first to market fan-funded model sellaband.com questions around the actual viability of such models need to be examined. TMV...

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