77.5 F
New York
Saturday, July 13, 2024
HomeArchiveVodafone Targets Mobile Broadband

Vodafone Targets Mobile Broadband


Related stories

Homeless Hell: The Camp That Could Kill Rock History

Sunset Studio, one of the few remaining recording studios in Hollywood after many closed due to high costs and new technologies, faces a danger worse than a single wild rock star. Sunset Sound’s three studios have produced more than 300 gold records but they could be ruined by a filthy homeless camp next to the building. Garbage is stacked high, needles and pipes are scattered on the ground and homeless people use the street as a toilet.

TikTok vs Universal Music and The Music Businesses Coming of Age

Well, it’s definitely been an interesting few weeks, looking across the ballfield of TikTok vs Universal Music. What is heartening to see is that major labels such as Universal Music seem to have finally learned from previous mistakes made initially in the 1980s. 

Unleashing Chaos: How To Get Free Music- And Why The Music Industry Can’t Stop It

The same platform that brought you cat videos and cringe-worthy influencers is now the go-to place for snagging every song imaginable. Thanks to some clever websites, you can rip the audio from any YouTube video, download it as an MP3 or .wav file, and sail the seas of free music. No subscriptions, no ads, no hassle.

February Round-up: Four music events to attend

Winter holidays have passed quickly, and there are the...

Pitchfork Effect

Last week, media company Condé Nast revealed its plan...

The world’s biggest mobile carrier (by revenue) today announced that it has finally seen the light for mobile consumer data and plans to more tightly integrate its Vodafone Live! portals both on mobile and online.

Known more for their services to business, Vodafone has never really been up there with the Orange’s and Three’s of this world when it comes to the bleeding-edge of consumer mobile services, but this is another encouraging step in what has been quite a product recent spell for the mobile giant.

According to rumour Vodafone is developing a series of online features that will include the ability to manage contacts and media.

This UK announcement comes on the heels of the (Spring ’08) Vodafone Germany announcement of their efficiently named Vodafone Music Client (mobile app) and the Vodafone Music Manager (web).

Today’s UK announcement is almost certainly a build-up to the UK launch of the German product.

The longer-term impact of this on music commerce remains to be seen of course, but certainly Vodafone appear to be getting ready for bigger things in music in order to compete with the likes of the iPhone/iTunes juggernaut, Nokia’s “Comes With Music” subscription service and Sony Ericcson’s PlayNow arena, for example. This on top of last month’s link-up with MTV for “Vodafone Soundbites” suggests an intensified focus on music.

This is an interesting example of a mobile experience/brand being transferred to online, rather that other way around. Is this the sign of things to come from mobile carriers worldwide? Given the rampant spate of ISP acquisitions by carriers over the past 3 years, the answer just might be a resounding YES.


-Chris Mc.


PS: At some point soon I’ll provide a review of Vodafone’s music site .



- Never miss a story with notifications

- Gain full access to our premium content

- Browse free from up to 5 devices at once

Latest stories



Please enter your comment!
Please enter your name here